How to Create a Blue Ocean in Any Business
1️⃣ Focus on a Specific Audiences
2️⃣ Cut Down Your Cost
3️⃣ Offer Something Uniquely
Examples:
Flipkart :
When online shopping started in India, most brands only accepted online payments. Flipkart stood out by offering Cash on Delivery, which made shopping easier for many people and helped them compete with Amazon.
PhonePe:
Paytm was the leader in online payments around 2019. PhonePe became different by allowing users to pay bills directly from their bank accounts, not just through wallets. This small change helped them grow quickly.
PW (PhysicsWallah) :
Physics Wallah reduced costs by focusing on free, organic content. They kept their costs very low and still gave great quality, beating competitors like BYJU'S.
#physicswallah #flipkart #phonepe